What is Directory Submission in SEO? [A Complete Guide]

Elias Haider
5 min readSep 18, 2023

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Directory submission is a simple but effective way to improve your website’s SEO. By submitting your website to relevant directories, you can gain backlinks from high-quality websites and improve your website’s ranking in search engine results pages (SERPs).

Directory Submission in SEO

In this blog post, we will discuss everything you need to know about directory submission, including:

What is Directory Submission?

Directory submission is the process of submitting your website to web directories. Web directories are websites that list websites by category. They are similar to search engines, but they are typically less comprehensive and have a more human touch.

Why is Directory Submission Important for SEO?

Directory submission can help to improve your website’s ranking in search engine results pages (SERPs). Search engines use backlinks as a ranking factor, and directory submissions can provide you with backlinks from high-quality websites.

Benefits of Directory Submission

  • Improved search engine ranking
  • Increased website traffic
  • Brand awareness
  • Referral traffic from directory users
  • Improved domain authority
  • Increased trust and credibility

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Types of Directory Submission

There are three main types of directory submission:

  • Free directory submission: Free directories are the most common type of directory. They allow you to submit your website for free.
  • Paid directory submission: Paid directories charge a fee to submit your website. This can be a one-time fee or a monthly fee.
  • Reciprocal directory submission: Reciprocal directories require you to add a link to their directory on your website in order to submit your website to their directory.

Which Type of Directory Submission is Best for You?

The best type of directory submission for you depends on your budget and your goals. If you are on a tight budget, free directory submission is a good option. However, if you want to see faster results, you may want to consider paid directory submission.

If you are willing to add links to other websites on your website, then reciprocal directory submission can be a good way to get backlinks from high-quality websites.

Tips for Effective Directory Submission

When submitting your website to directories, be sure to follow these tips:

  • Choose directories that are relevant to your industry and niche.
  • Use relevant keywords in your website’s title, description, and keywords.
  • Avoid duplicate submissions.
  • Submit your website to directories on a regular basis.
  • Monitor your directory submissions to ensure that your website is listed correctly.
  • Remove your website from any directories that have a low PR or DA or a bad reputation.

Directory submission is an important part of SEO. By following these tips, you can get the most out of your directory submission efforts.

How to Choose The Right Directories for Your Website

When choosing directories to submit your website to, there are a few things you should consider:

  • Relevancy: Choose directories that are relevant to your industry and niche. This will help to ensure that your website is seen by the right people.
  • Quality: Choose directories that are high-quality and have a good reputation. You can check this by looking at the directory’s design, navigation, and content.
  • Competition: Consider how much competition there is in the directory. If there is a lot of competition, it may be difficult for your website to stand out.
  • Traffic: Choose directories that have a good amount of traffic. This means that more people are likely to see your website listing.

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How to Submit Your Website to Directories

To submit your website to a directory, you will typically need to create an account and provide some basic information about your website, such as the URL, title, description, and keywords. You may also need to choose a category for your website.

Once you have submitted your website, it will typically take a few days or weeks for it to be reviewed and approved. Once your website is approved, it will be listed in the directory.

Directory Submission

Best Practices for Directory Submission

Here are some best practices for directory submission:

  • Use relevant keywords: When submitting your website to a directory, be sure to use relevant keywords in your website’s title, description, and keywords. This will help people to find your website listing when they search for those keywords.
  • Provide accurate information: Be sure to provide accurate information about your website, such as the URL, title, description, and keywords. This will help to ensure that your website listing is helpful and informative.
  • Avoid duplicate submissions: Avoid submitting your website to the same directory multiple times. This can be considered spam and could result in your website being banned from the directory.
  • Submit your website to relevant directories: Only submit your website to directories that are relevant to your industry and niche. This will help to ensure that your website is seen by the right people.
  • Monitor your directory submissions: Once you have submitted your website to a directory, be sure to monitor your submission to ensure that your website is listed correctly. You should also check to see if the directory is still active and has a good reputation.

Tips for Effective Directory Submission

Here are some tips for effective directory submission:

  • Submit your website to a variety of directories: Don’t just submit your website to a few popular directories. Submit your website to a variety of directories to reach a wider audience.
  • Submit your website on a regular basis: Don’t just submit your website once and then forget about it. Submit your website to new directories on a regular basis to keep your listings fresh.
  • Update your directory listings regularly: Make sure to update your directory listings regularly as your website changes. This will help to ensure that your listings are accurate and up-to-date.
  • Promote your directory listings: Once you have submitted your website to a directory, promote your listings on social media and other websites. This will help to drive traffic to your website listing and increase the chances of people finding your website.

By following these tips, you can effectively submit your website to directories and improve your website’s SEO.

End The End — Directory submission

Directory submission is a simple but effective way to improve your website’s SEO. By submitting your website to relevant directories, you can gain backlinks from high-quality websites and improve your website’s ranking in search engine results pages (SERPs).

Here are a few key takeaways from this blog post:

  • Directory submission is the process of submitting your website to web directories. Web directories are websites that list websites by category.
  • Directory submission can help to improve your website’s ranking in SERPs because search engines use backlinks as a ranking factor.
  • There are many benefits to directory submission, including increased website traffic, brand awareness, referral traffic, improved domain authority, and increased trust and credibility.
  • When choosing directories to submit your website to, consider the directory’s relevancy, quality, competition, and traffic.
  • To submit your website to a directory, you will typically need to create an account and provide some basic information about your website, such as the URL, title, description, and keywords.
  • There are a few best practices for directory submission, including using relevant keywords, providing accurate information, avoiding duplicate submissions, submitting your website to relevant directories, and monitoring your directory submissions.

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Elias Haider
Elias Haider

Written by Elias Haider

Hi! This is Elias Haider, Certified SEO & Digital Marketing Specialist (Google & HubSpot). Love to travel and Writing https://www.linkedin.com/in/eliashaider24/